Mobile Ad Targeting

Content Channels

Channel targeting offers aggregated inventory by content affinity, offering an effective method of reaching unique prospects with similar interest areas.

• Sports

  The sports channel contains a broad variety of sports-related content from local sports news and individual team information, to scores and player statistics. This channel includes content from leagues such as the NFL, NBA, MLB, NHL, NASCAR, PGA, and NCAA. Learn more

• Entertainment

  The entertainment channel includes inventory on topics such as movie times, movie theater locations, celebrity gossip, celebrity birthdays, horoscopes, television listings, and other entertainment offerings.

• Social Networks

  The social network channel includes a variety of content from online communities, such as social communities, forums, dating sites, gaming sites, discussion groups and group information sharing sites.

• Mobile Services

  The mobile channel includes sites that offer mobile services, such as downloads of ringtones, video, images, music and wallpaper, group messaging tools or mobile voicemail.

• Business

  The business channel provides content such as financial news, stock price information, flight status, and weather reports and forecasts.

• News

  The news channel features local, national and global news headlines and articles, election updates, traffic reports, health headlines and a large variety of special-interest news topics.

Targeting Options

The adverting marketplace allows users to be targeted by these factors:

• Time of Day
• Geographic Location Learn more
• Day of Week
• Carrier